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Flower care guide

We want your flowers to be every bit as breathtaking on day five as they are on day one. To help your blooms stay fresh, vibrant and full of joy, here are a few simple steps to follow:

Packaging

Unwrap with care

Gently remove your flowers from their wrapping and pour away any remaining water or gel. All of our packaging is fully recyclable and plastic-free – a beautiful bouquet with a lighter footprint.

Cut

Give them a fresh start

Rinse the stems in clean water, then trim around an inch off each one at a 45° angle. This allows your flowers to hydrate properly and keeps them blooming for longer.

Vase

Prepare the vase

Always use a clean vase – dirty containers reduce flower lifespan. Change the water every 2–3 days, clean the vase, re-trim stems, and refresh the flower food.

Water

Keep the stems happy

Fill a clean vase with lukewarm water and add the flower food provided. Avoid hot or cold water – lukewarm is best for freshness and longevity.

Leaves

Remove any leaves below the waterline

Remove any foliage that will sit below the waterline. Submerged leaves can cause bacteria to grow, which shortens the life of your bouquet.

Sun

Choose their spot carefully

Place your flowers somewhere cool and shaded, away from direct sunlight, radiators, or drafts. With the right care, they’ll stay fresh and fabulous for as long as possible.

Refresh

Refresh regularly

Change the water every 2–3 days, re-trim the stems and clean the vase.