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Flower care guide

We want your flowers to look their best for as long as possible. To help extend their freshness and vase life, follow the simple care steps below.

Packaging

Unwrap carefully

Gently remove your flowers from their wrapping and discard any remaining water or gel. All of our packaging is fully recyclable and plastic-free, helping to reduce environmental impact.

Cut

Give them a fresh start

Rinse the stems in clean water, then trim around an inch from each stem at a 45° angle. This improves water uptake and helps flowers stay fresh for longer.

Vase

Prepare the vase

Always use a clean vase — bacteria can shorten flower life. Change the water every two to three days, clean the vase, re-trim the stems, and refresh the flower food.

Water

Use fresh water

Fill a clean vase with lukewarm water and add the flower food provided. Avoid very hot or cold water — lukewarm water supports hydration and longevity.

Leaves

Remove any leaves below the waterline

Remove any foliage that sits below the waterline. Submerged leaves can encourage bacterial growth, which shortens the life of your bouquet.

Sun

Choose their spot carefully

Place your flowers in a cool, shaded spot, away from direct sunlight, radiators, and draughts. Consistent temperature helps extend freshness and vase life.

Refresh

Refresh regularly

Change the water every two to three days, re-trim the stems, and clean the vase to keep flowers at their best.